OPTIMIZING YOUR MARKETING FOR VOICE SEARCH

Description : You might have heard the term “voice search”, you may be using it in your daily life, especially through your smart speakers or smartphones. But do you know, voice search is not just a trending term, but it is a technology that is shaping the future of mankind. Let’s dive into this article and see how voice search is shaping the future of marketing and mankind? Google processes more than 40,000 search queries, every second and that number is constantly growing every year. While our need for instant answers has not changed, what has changed is the method in which we search for those answers and how Google. Google Assistant, Siri, Alexa, Cortana, etc. all of these products are recognized as AI virtual assistants, which we use every day. In the year 2014-15, voice search skyrocketed from statistical 0 to around 10% of global search volume. That amounts to around 50 billion voice searches every month. Furthermore, Studies show that approximately 13% of all households in the United States own a smart speaker like Amazon Echo, Apple Homepod and Google Home/Nest.